Article by Katie Jones
After Dale Earnhardt Junior earlier this year announced that he will be leaving Dale Earnhardt Inc. soon after this season, there had been concerns where the most well-known NASCAR driver right now will finish up. That question has already been answered when Earnhardt confirmed that he has signed with Hendrick Motorsports for next year.
Yet another question raised throughout that time is no matter whether Junior’s sponsor Budweiser will be following him to whatever team he will be racing for subsequent season. The answer to that question has also been answered as Budweiser is reportedly looking for a new driver to sponsor next season.
It is now widely known in the paddocks that Budweiser officials are in a quest to discover a driver to sponsor next season which indicates that the ‘King of Beers’ will not be sponsoring Junior subsequent season. Even though adjudged as the most popular NASCAR driver these days by fans, it appears that the move by Junior from the team that his father started to Hendrick Motorsports created Budweiser think about withdrawing the sponsorship.
Speculations arise that Junior will be sponsored subsequent season by PepsiCo Inc. It is also expected that if the sponsorship of the soda company pushes by way of for Junior, his car will be boasting a Mountain Dew logo or a combination of Pepsi goods. Junior will be driving the Number five Chevrolet for Hendrick next season.
It is also reported that Budweiser is talking with Evernham Motorsports relating to sponsorship for the following season. It is speculated that Anheuser-Bush, the makers of Budweiser would move their logo from Junior’s to hood to Kasey Kahne’s Number 9 Dodge just above its Dodge bumper next season.
Officials from Budweiser have also contacted officials at the Lowe’s Motors Speedway. This is in connection with the possibility of holding a press occasion at Lowe’s if Budweiser has already found a substitute to Junior.
According to an official from Evernham Motorsports, no agreements have but been formed among them and Budweiser. The official went on to say that the team is still talking with other companies that are also interested in sponsoring the team for the subsequent season.
Ray Evernham, the owner of the team, has a standing agreement with Dodge via the Dodge Dealers for a sponsorship of Kahne’s automobile and the Quantity 19 Dodge driven by Elliott Saddler. Accepting sponsorship from Budweiser for Kahne’s auto would mean that Dodge Dealers need to agree to it.
Despite the fact that speculations are rampant that Budweiser will be sponsoring a Dodge subsequent season, there are also reports that there is nonetheless a possibility that Budweiser would remain with Dale Earnhardt Inc. But this would only hold out to be accurate if Budweiser like who DEI will be bringing in to replace Junior.
It can be remembered that Budweiser has sponsored Junior considering that his rookie season in 2000. With Junior’s recognition and the amount of air time that the Budweiser logo appears on national tv painted across Junior’s car’s hood has been translated to millions of dollars worth of advertisement. The cause for Budweiser’s apparent lack of support for Junior’s jump to yet another team is but to be cleared.
Aside from Kahne, Budweiser is also reportedly looking at three more drivers to sponsor next year. The three drivers that Budweiser is thinking about were not named by the organization. In the end, 1 of these four drivers, 1 is Kahne and the other people nonetheless unknown, will be picked by Budweiser to sponsor next year.
Katie Jones writes for a nearby newspaper and her beat entails the latest updates in the automotive market. She is also working on her book on automobiles during her spare time.
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